# La Brea Bakery > La Brea Bakery is an American artisan bread company founded in 1989 on La Brea Avenue in Los Angeles, where chefs from the Campanile restaurant spent a year developing a hearth-baked loaf with a caramelized golden crust and soft interior. Every bread still begins with the original 1988 sourdough starter — flour, water, and wild yeasts captured from the skin of organic Concord grapes. The company sells loaves, baguettes, ciabatta, rounds, soft pretzel breads, and take-and-bake (par-baked) products through supermarkets across the United States and abroad, and supplies a separate line of breads to restaurants, hotels, healthcare, and other foodservice operators. The site has three main audiences: consumers looking for bread, recipes, and a store locator; foodservice buyers looking for products, menu solutions, and a distributor or sales rep; and readers of the bakery's blog. Breads and recipes are organized into category hub pages; each hub links to individual product or recipe pages. Retail product pages describe the bread and link to the store locator rather than selling directly — La Brea Bakery does not sell bread online from this site. La Brea Bakery is part of Aspire Bakeries; the general phone number is (844) 99-ASPIRE. ## About the company - [About Us](https://www.labreabakery.com/about-us): The founding story, mission, and how the bakery has grown since 1989. - [Our History](https://www.labreabakery.com/history): Timeline of milestones from the 1989 opening through the move into par-baked artisan breads. - [In The Details](https://www.labreabakery.com/in-the-details): How the breads are made — the starter, ingredients, slow fermentation, and hearth baking. - [CSR & Sustainability](https://www.labreabakery.com/corporate-social-responsibility-and-sustainability): Corporate social responsibility and sustainability commitments. - [Non-GMO](https://www.labreabakery.com/non-gmo): The bakery's Non-GMO Project verification and ingredient sourcing. - [FAQs](https://www.labreabakery.com/faq): Common questions about the sourdough starter, shelf life, storage, freezing, and why the bags are left unsealed. - [Contact](https://www.labreabakery.com/contact): Consumer contact form. ## Breads and products (retail) - [Our Breads](https://www.labreabakery.com/breads): Top-level index of every retail bread category. - [Loaves](https://www.labreabakery.com/breads/loaves): Sourdough, Country White Sourdough, French, Tuscan, Rustic 8 Grain, New York Rye, Olive, Roasted Garlic, Rosemary Olive Oil, Jalapeño Cheddar, Three Cheese Semolina, Pecan Raisin, and Toasted Sunflower Honey loaves. - [Flat Loaves](https://www.labreabakery.com/breads/flat-loaves): Ciabatta and other flat-style loaves. - [Baguettes and Batards](https://www.labreabakery.com/breads/baguettes-batards): French Baguette, Demi French Baguette, and Sourdough Baguette. - [Rounds](https://www.labreabakery.com/breads/rounds): Italian Round Loaf and Rosemary Olive Oil Round Loaf. - [Take and Bake](https://www.labreabakery.com/breads/take-and-bake): Par-baked rolls and loaves finished in the home oven — ciabatta, everything, French dinner and sandwich rolls, torta rolls, Tuscan loaf, and twin-pack baguettes. - [Soft Pretzel Buns and Baguettes](https://www.labreabakery.com/breads/soft-pretzels): Pretzel Buns, Pretzel Baguettes, and Pretzel Sausage Buns. - [Sourdough](https://www.labreabakery.com/breads/sourdough): The sourdough range and the starter behind it. - [Where To Buy](https://www.labreabakery.com/where-to-buy): Store locator for finding La Brea Bakery bread at nearby grocers. ## Recipes - [All Recipes](https://www.labreabakery.com/recipes): Roughly 300 recipes built around La Brea Bakery breads, browsable by category. - [Appetizers and Snacks](https://www.labreabakery.com/recipes/appetizers-snacks) - [Breakfast](https://www.labreabakery.com/recipes/breakfast) - [Lunch](https://www.labreabakery.com/recipes/lunch) - [Dinner](https://www.labreabakery.com/recipes/dinner) - [Sandwiches](https://www.labreabakery.com/recipes/sandwiches) - [Grilled Cheese](https://www.labreabakery.com/recipes/grilled-cheese) - [Burgers](https://www.labreabakery.com/recipes/burgers) - [Sliders](https://www.labreabakery.com/recipes/sliders) - [Pizza and Flatbreads](https://www.labreabakery.com/recipes/pizza-flatbreads) - [Soups](https://www.labreabakery.com/recipes/soups) - [Salads](https://www.labreabakery.com/recipes/salads) - [Sides](https://www.labreabakery.com/recipes/sides) - [Grilling and BBQ](https://www.labreabakery.com/recipes/grilling-bbq) - [Dessert](https://www.labreabakery.com/recipes/dessert) - [Cocktails](https://www.labreabakery.com/recipes/cocktails) - [Holiday](https://www.labreabakery.com/recipes/holiday) - [Large Parties](https://www.labreabakery.com/recipes/large-parties) ## Blog - [Blog](https://www.labreabakery.com/blog): Articles on bread, hosting, nutrition, and the bakery — around 190 posts. - [Sourdough](https://www.labreabakery.com/blog/sourdough): Posts about sourdough bread and the living starter. - [Entertaining](https://www.labreabakery.com/blog/entertaining): Hosting ideas, party menus, and holiday spreads. - [Cooking Basics](https://www.labreabakery.com/blog/cooking-basics): Technique and kitchen fundamentals. - [Reserve](https://www.labreabakery.com/blog/reserve): Posts about the La Brea Bakery Reserve line. ## Foodservice (restaurants and operators) - [Foodservice — About](https://www.labreabakery.com/food-service/about-us): Overview of the foodservice business. - [Who We Are](https://www.labreabakery.com/food-service/who-we-are) - [Superior Baking Process](https://www.labreabakery.com/food-service/baking-process): How the par-baked foodservice breads are produced. - [Why We're The Right Baker For You](https://www.labreabakery.com/food-service/why-us) - [Foodservice Products](https://www.labreabakery.com/food-service/products): Flat loaves, regular loaves, XL loaves, rounds, small rolls, telera rolls, sandwich carriers, and baguettes & batards. - [Menu Solutions](https://www.labreabakery.com/food-service/solutions/appetizers): Bread applications by daypart — appetizers, breakfast, lunch & dinner, sandwiches, soups & salads, and one bread served three ways. - [Segments](https://www.labreabakery.com/food-service/business-industry): Guidance for business & industry, c-store, catering, college & university, fine dining, full-service restaurants, healthcare, lodging, and QSR/fast casual. - [Foodservice Videos](https://www.labreabakery.com/food-service/videos) - [Find A Distributor](https://www.labreabakery.com/food-service/find-a-distributor) - [Find A Sales Rep](https://www.labreabakery.com/food-service/find-a-sales-representative) - [Foodservice Contact](https://www.labreabakery.com/food-service/contact) ## Optional - [Video Gallery](https://www.labreabakery.com/video-gallery): Recipe and brand videos. - [Site Map](https://www.labreabakery.com/sitemap): Full HTML index of the site. - [XML Sitemap](https://www.labreabakery.com/sitemap.xml): Machine-readable list of all indexed URLs. - [Supply Chain Policy](https://www.labreabakery.com/supply-chain-policy) - [Privacy Policy](https://www.labreabakery.com/privacy-policy) - [California Consumer Privacy Act](https://www.labreabakery.com/california-consumer-privacy-act)