If there’s one thing Taylor Swift has taught us, it’s that eras matter. Each one tells a story of craft, patience, reinvention, and community. At La Brea Bakery, we’ve been living in our sourdough era since 1989, and just like Taylor’s music, it’s timeless.
What Makes Sourdough Timeless
Sourdough isn’t a trend. It’s a classic, just like the songs you never skip. Our signature La Brea Bakery sourdough has been crafted with the same starter for decades, using just flour, water, salt, and time. The result? A loaf with character: tangy flavor, chewy texture, and a crust that always hits different.
The Eras Tour… But Make It Bread
Swifties know every album has its own aesthetic, and so does sourdough. Consider this your Sourdough Eras Tour:
1. Sourdough Loaf → Fearless (bright, golden, and iconic)
2. Roasted Garlic → Reputation (bold, unexpected, unforgettable)
3. Rosemary Olive Oil Round → Folklore (earthy, cozy, full of depth)
4. French Baguette → 1989 (bright lights, big city, made to be shared)
Which sourdough era are you in right now?
Patience, Craft, and Community
Just as a great song takes time to write, sourdough takes time to rise. Both are rooted in patience, detail, and the joy of sharing with others. Whether you’re making a sandwich that rivals an arena headliner or tearing into a boule around the table, sourdough brings people together the same way music does.
How to Live Your Own “Sourdough Era”
You don’t need a tour pass to join in. Here are three easy ways to embrace the sourdough moment at home:
1. All Too Well (10-Minute Sandwich) Build an epic sandwich on La Brea Bakery Sourdough in 10 minutes flat.
2. You Belong with Bread Pair your favorite La Brea Bakery Sourdough with soup, pasta, or simply olive oil and sea salt.
3. Since 1989 Look for La Brea Bakery sourdough in the in-store bakery and taste the difference of bread made with time and care.
Taylor Swift has her eras. We have ours. From 1989 to today, La Brea Bakery sourdough has remained a classic: timeless, versatile, and always worth the wait. Here’s to your sourdough era.
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